SmartContent™

For the freshest customer experience, you need to constantly update your message with new, real-time information. Popstar's unique SmartContent™ multimedia development services allow you to do that by pulling "live" information onto your digital signage display, from virtually any database or RSS feed in the world. We can even utilize data from your own internal company database, such as sales, production, or phone statistics.

SmartContent™ then incorporates your data into a digital media display, so that your audience constantly gets the most recent information—whether it's event schedules, call center data, or stock info. It can feature live news, weather, sports, and entertainment. Your audience immediately views the latest and greatest information—directly on your digital displays.

Best of all, you can add your company marketing message to this live data, for a perfectly branded channel—just like on TV. By combining real-time live news and entertainment with your company's ads, you create the perfect "soft sell" approach. Your customized brand-driven channel can display anywhere people are waiting—such as a doctor's office, retail store, airport waiting room, event hallway, or corporate lobby.