Cinema Scene Marketing, one of the nation’s leading providers of in-lobby media and promotions, announced today it is extending its strategic partnership with Popstar Networks to provide digital signage software and digital media services in support of the company’s growing Digital Media Network, now exceeding 350 displays within more than 120 theater locations nationwide.

Leveraging the Popstar Networks Software as a Service (SaaS) delivery of digital media products, along with extensive network services understanding, Cinema Scene is effectively distributing eight terabytes of media-rich data annually from one central location.

“Major Hollywood studios and corporations of all types rely on us to reach and interact with consumers every day through our digital signage network,” said Joe Ross, Managing Principal of Cinema Scene Marketing. “Our relationship with Popstar Networks allows us to meet this need by speeding content development and effectively delivering bandwidth-intensive media to specific locations across the country. Ongoing use of Popstar Networks digital signage software and digital media services gives us confidence to know we can continue our growth by delivering highly relevant content to even more theaters and theater-goers.” Read the rest of this entry »